The Travel Look – Because fashion is a state of mind

Last week we traveled to Busan. A beautiful coastal city at the southern tip of South Korea. Busan is the second most largest city in Korea both in terms of population and popularity after Seoul. A 2 night 3 day trip which wasn’t very awaited turned out to be one of the most memorable trip of my life. Maximum fun with minimum luggage with free hands to capture what our eyes see in Camera is my husband’s travel mantra. I abide it. Therefore a long light pink shrug, a pair of light leather-like comfortable boots, a pair of black shorts, 2 tops, a bag with essentials and a pair of cool sunglasses. 





The experience of sunset added further to happy minds and curious souls.IMG_7149

The pink shrug was so ideal amidst nature and the cool breeze 



Cool water splashes at the Gangwali bridge at night was awesome.


I was just beginning to take that 4.7 km trail path right behind me. Unplanned of course.
IMG_7333It was such a fun. Loved every bit of it



Boutique Shopping…. The Full Spot Factory & Moeum

Seoul is truly a shopping haven. Unlike other destinations of Asia (where I haven’t been yet) Korea prides itself for its made in Korea label. Unlike any other metropolis Seoul has all of Michel Kors, Zara, Louis Vuitton, Salvatore Farrago, Forever 21, Burberry, H&M and all yet here exists a great behavior of boutique shopping trends. The best places of Seoul to check out boutique stores would be Itaewon (where I stay ), Appujeong, Gangnam and Garosagil . It was in Garusagil one day while I was wondering with my camera where I came across two stores about which I would like to mention in post today.


The Full spot Factory – Now this is a popular brand from Italy. Though it has made its presence felt very much in Europe, its now in South Korea for some time. However unlike the trend of getting every single consumer centric name to the glitzy image of ruthless ‘brandism’ the Full Spot Factory is playing it quite and niche among the selective buyers in Seoul. I happened to have strolled into their shop, primarily because of the attractive colors and loved every bit of it. I did not know about this brand before. The Full spot factory Seoul outlet is mainly endorsing bags at the moment and they are worth a buy. Sleek, bright and different would be the 3 words I would like to describe them with. They have different sizes and are priced from $75 (US) and above. Check them out at or their Facebook page at

2 3 4 5 Moeum – Honestly, it was their very inviting walkway décor to the store, which got me. Moeum’s footwear style was classic and honestly was not anything I hadn’t seen before. But even the classic designs, which they displayed, were stylishly unusual. Specially the colors used and the intelligent use of leather. Their collection of summer flats and gladiator flats were very distinct which I have not seen in Seoul or other parts of Korea before. Check them out at The décor including the wall art was breathtaking. It will surely attract any buyer’s attention.

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Fashion in Seoul

This is my second year in South Korea and so far I like it with all its odds. During my initial interviewing days, I was told by one of the senior tourism veteran professional in Seoul, that “Looks are very important in career in Korea”. I thought “well, where it isn’t  but then she said “sometimes more than your skills, expertise and talent” that time I wasn’t sure what to think or how to react. I understood her words through my observance which followed.


There is nothing called casual wearing in South Korea, Seoul in particular. Even casual wearing has decorum. The best time to glare to into Korean sense of fashion is during the wee hours of morning-when all the decked up ladies and gentlemen are on their way to work. Their perfection in carrying their style definition is unbeatable. I personally like the winter fashion.

Shoes – Tall strong looking boots and subtle ballerina’s are my favorite picks for amongst footwear in SEOUL. No matter how high the heels are and no matter how much distance is to be covered, these feminine coy beauties carry it with a very impressive grace. Some of the best places in Seoul to picks these fashions are Gangnam, Lotte Mart, Sinsegae Stores etc. For people who wants them despite a disciplined wallet, like me, check out Myeong-dong area, Itaewon, Ehwa women’s university backalleys, Sinchon subway underground shopping and many more


 Bags – They are one of my biggest weakness’ among all the other accessories. South Korea has one of the best unbranded fashionable bag markets, I believe. The locally manufactured bags have great leather quality, perfect finish, weighs light and not to miss, gorgeous colors. South Korea is often referred to as the “Germany of Asia” while referring to quality check of goods.They are nothing less than the Louis Vuitton, Prada, Aldo or Hermes. I heard that the Bangkok, Hong kong and Singapore are big favorites when it comes to fashion shopping, but I recommend trying out this quite Asian tiger which will never let you complain.



Men – One thing among Korean fashion which I am not much fond of is Men fashion. Firstly Korean men in general have a very soft and polite look and a very lean structure. Men and young guys who sometimes choose to grow mustache or stubble look relatively better. But otherwise I don’t get how they can carry women bags on their left hand and scroll through their smartphones effortlessly. However one thing in common is that they are very gentle and neat in their attire.

In person I may not come across very fashionable, but after coming to this city I have definitely broaden my interest in fashion.